Weber

Print campaign for Weber grills. My goal was to emphasize the presence a good grill has in a home and encompass it onto three simple print ads. Grills are associated with bbq’s, summertime fun, family, among other feel good things. I saw an opportunity in that and decided to fully lean into it to create this campaign. My aim was summertime nostalgia and traditional summer activities and foods. The print ads were created using Adobe Illustrator.